For entrepreneurs, creating valuable content is an important part of a strong marketing strategy. It’s also time-consuming. So, when you spend hours working on a blog post, article or video, and it doesn’t get the traffic you hoped for, it’s super disappointing. One way to avoid this problem is to focus on creating high-value evergreen […]

One of the website pages many business owners struggle to create content for is the About page. I haven’t figured out exactly why this is, but I have some guesses. Although the creator or owner of a company obviously knows their story and the ins and outs of their business better than anyone else, it […]

Here are 3 criteria for creating valuable and engaging content for your business that will improve your SEO and encourage your audience to share.